“Know Thy Enemy” and Then Thrash Them at Their Own Game

SEO No Comments »

Much as I would love to say that your success solely depends on how you build your business, I cannot. You see, much like in real life, you will need to compete to attain success. In Internet marketing, you will have to compete against the greatest and most innovative competition anywhere online.

The fact that Internet Marketing is so competitive is the reason for the massive growth in niche marketing where the competition is less fierce. In such a competitive market and even in the smaller markets you need to adopt a particular strategy to make sure you stand a good chance of getting your message seen at all by interested prospects.

The trick? You must beat your competition at their own game, of course. And the only way to do that is to “know thy enemy”.

There are a number of ways to do this and resources to make your job a lot easier. Time is the most valuable commodity you have and if there is a way to save time by investing a little cash then I suggest you do this.

Run a search of your more popular keywords in any search engine. The results will reveal the number of websites targeting your market. Each and everyone of them is your competition. The ones at the top 10 in the first page of the results should be your targets. Your goal is to topple them from their position.

And you WILL be able to accomplish this by first knowing what they’re doing right.

Try to visit their website and observe the way of how they do things. How are their keywords positioned? How are their pages designed? How is their content laid out? How is their information presented?

At the top of your browser click “view” then “source” this will show you the inner html workings of the page you are on. Have a look at the alt tags in the page, are they laden with keyword phrases?

What keywords are your competitors targeting in the meta tags?

One of the most important things you need to know about your competition is which, and how many websites are linking to them. I use Brad Callen’s SEO Elite to find out this info.

With this info in hand your task then would be to get the same linkbacks and more. It is unlikely that the top rankings in your determined keyword phrase are all linking to the same websites. So take the top 10, find out all their link partners and beat their link popularity by swapping links with a greater number.

Especially target those link partners with high Google ranking. The aforementioned tool will give you all the required info. Google rankings of 0 PR should be ignored.

The golden rule in beating your competition is by copying what works for them and improving on the same.

Retain what works and discard what doesn’t.

I hope you found this article helpful.

10 Good Reasons to add Royalty Free Music to Your Website

Web Design 1 Comment »

The number of Internet broadband subscribers surpassed 200 million in 2005. According to the Computer Industry Almanac, this number is forecasted to reach 500M by the end of 2010. This expanded broadband capacity is creating an explosion of rich media productions.

Companies are now demanding music-enriched websites, advertising and e-learning tools to serve this growing clientele. Sounds and images are now the norm and music is being integrated at every step. To meet that demand, Web designers and Flash developers are constantly looking for good music at a decent price.

Here

4 Fun and Easy Games to Take a Break

Gaming No Comments »

Those who regularly read my articles know that I normally am all about business, all about opportunities. I decided this week to talk about something totally different, yet very satisfying in certain moments: Internet Games! Yes, I’m talking about those time-consuming, highly addictive activities many of us spend time on! Well personally, I don’t find them all that bad, and if you can control yourself, they are a fun (and free) way to get the tension out.

For the purpose of this article, I decided to sample and review a bunch of these games, and I then chose a few I will outline here, which had the biggest effect on my satisfaction level. Here they are:

1) Mario 2. Several years ago, like millions of others, I bought a NES (Nintendo Entertainment System) and discovered Mario and Luigi, those fabulous little characters still generating massive revenues for Nintendo 20 years later. Super Mario Bros. and all its derivatives is one of the most successful game franchise ever created. Well today you can enjoy a free, Internet version of Mario 2, one of the series! Even if you never played the original, you will get a kick out of this one!

2) Miniclip Rally. Who hasn’t enjoyed racing games at some point in their life? Well Miniclip Rally will allow you to easily take control of different cars, on different tracks, and try to beat you opponents, and your high scores! Each track takes only a few minutes to complete so you can do a bunch to try and beat your record.

3) Gold Miner. Another one of my favorites. In each level you need to make more and more money (here I go again!) by grabbing the largest possible gold nuggets before the timer runs out. Between each level you can use your money to buy some bonus items that help you along the way. Really addictive, try it!

4) Fowl Words and Fowl Words 2. These games are somewhat similar to Scrabble, with a timer… and a twist! You need to form as many words as possible with the letters offered. The longer the word the more points you score. There are also eggs (!) to show you how many words of each length is available. Sounds easy, but finding all the words is another story!

Hopefully, once you’ve spent a few moments playing these games, you will have freed up your mind, and be ready to jump into another highly productive and profitable day!

Use Viral E-books And Article Marketing With Unique Article Wizard

Internet Marketing No Comments »

Viral marketing and article marketing are good ways to market your online business. Targeted traffic to your site rewards you with customers that buy. Viral marketing and article marketing can be a profitable platform for years of revenue.

There are a few good reasons why this is true today and will continue to be true for the future.

1. Ebooks do not take long to set up and are not expensive to make. You can use articles that you have already written about the subject you are promoting and put them into an ebook.

2. Ebooks can reach a large audience if your ebook contains something people will want to share like good information or humor. People will pass along something that makes them look like they are in-the-know.

3. You will have a great way to sell products other than the one you originally targeted. After all, isn’t that the point of promoting your site?

4. Your reputation and credibility will be strengthened. It is your implied recommendation if you give a quality ebook and users pass it on to others.

5. You can give your ebooks to visitors of your website as a free gift for subscribing to your newsletter. If your ebook contains material that people want to share, they will pass it along to to others and you will make money.

6. If you allow people to place an advertisement in your free ebook, they will give away the ebook to their web visitors or ezine subscribers.

7. When you write articles about your service or product, give people permission to reprint your articles on their website, in their ezine, newsletter, magazine or ebooks. Make sure to include a resource box and the option for article reprints at the bottom of each article.

For article marketing, I recommend using Unique Article Wizard. Every article you write will be turned into hundreds of unique articles and will be sent out all over the web for you to top ezine publishers and niche websites. Your articles will be available for reprinting and plugged into your website. Combine viral marketing and article marketing for a successful marketing campaign.

Unique Article Wizard is a very powerful internet marketing tool. Make your viral marketing and article marketing strategy a success. Increase your credibility! Bring traffic to your business!

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